The Private Practice Plan : Your step-by-step guide to earn consistent £5K months with self-funding clients.

Imagine this:

In just 5 weeks, you will have a fully mapped-out private practice, a plan to attract self-funding clients, and a clear path to earning £5K months without second-guessing yourself?

When I first started out my goal was to build a thriving private practice that gave me more freedom, more fulfilment and a decent income.

But to be honest? I was struggling.

I’d left the structure of the NHS and suddenly found myself juggling contracts with referral companies, undercharging, and building a business that didn’t actually feel like mine. It felt like I’d gone from having one boss to ten and I was still burnt out.

I didn’t know how to attract self-funding clients, I wasn’t sure how to talk about my services, and I kept wondering:

• “Will I ever get enough referrals to make this work?”

• "Will I earn enough?"

• “How do I market myself without feeling cringey or salesy?”

• “What if this just… doesn’t work?”

I was doing all the things I thought I was supposed to do — creating a website, signing up for directories, doing social media, writing policies... but I didn’t have a roadmap.

It took me time (and a lot of trial and error) to figure out the steps I needed to take to build a business that actually worked — one that felt aligned with my values and was financially sustainable. But I did it.

Now, I’ve been fully booked with self-funding clients for over ten years, and I’ve written the book - The Therapist’s Guide to Private Practice: Building a Values-Based Business to help others do the same.

And that’s exactly why I created this course — so you don’t have to waste time figuring it out alone.

With over a decade of experience running a fully booked private practice, I now consistently earn 5-10k months, working exclusively with self-funding clients.

Heres What is Included: Your Step-by-Step Plan to a £5K Private Practice

This course is structured across 5 core modules delivered weekly to your inbox each Monday. You can work through them at your own pace, but each one builds on the last to help you grow a sustainable, confident, and profitable private practice.

Week 1: Getting Started in Private Practice

Lay the foundation for a values-led, purpose-driven therapy business.

• Clarify your 'why' for being in private practice

• Identify and manage common fears and mindset blocks

• Create your ideal working week

• Define your values and marketplace positioning

• Begin building your caseload with referral options

• Learn how to start growing your email list

• Create a simple lead magnet to attract potential clients

Week 2: Business Planning & Strategy

Build your business from the ground up with a clear plan and online presence.

• Choose a business name and niche

• Complete your business plan and niche workbook

• Understand website options and what you really need

• Use done-for-you templates for your About page, services, branding, and blog content

• Learn the basics of SEO and how to protect your online data

• Create a privacy policy and get clear on GDPR essentials for your website

• Start thinking long-term with quarterly and business planning tools

Week 3: Legal & Ethical Foundations (GDPR + Essentials)

Feel confident knowing your practice is safe, secure, and compliant.

• Understand GDPR and what it means for therapists

• Learn what you need to do to stay compliant (with step-by-step videos and checklists)

• Explore key policies: privacy, contracts, complaints, and clinical notes

• Set up a therapy agreement and clinical will

• Understand DBS checks, insurance, and data protection best practices

• Download templates for consent forms, privacy policies, and contracts

• Learn how to manage requests for clinical notes safely and ethically

Week 4: Money Matters

Create financial clarity and confidence around your fees, structure, and future.

• Explore money mindset and take the quiz to understand your relationship with money.

• Calculate your ideal hourly rate and learn how to communicate your fees confidently. Map out your 5 k month plan.

• Decide whether to register as a sole trader or limited company

• Learn how to stay financially healthy with simple tax and expense planning

• Understand what insurance and pension options are available for therapists

• Get inspired by a Q&A with accountant Gemma Heard

Week 5: Building a Caseload & Getting Ready to See Clients

Start filling your diary and confidently prepare for your first sessions.

• Learn how to build a consistent, sustainable caseload

• Understand what you need to deliver sessions professionally and ethically

• Get templates for client forms, email replies, and therapy agreements

• Prepare policies for DNA (no-show), cancellations, and risk management

• Use the risk assessment tools to ensure your clinical practice is safe and informed

Each step of this course is designed to remove the overwhelm, build your confidence, and help you create a business that brings in consistent income from self-funding clients — without compromising your values.

• Start Date: February 9th 2026

• Duration: 5 weeks, a new lesson each week.

• Lifetime access to the course.

• Access to Therapists Corner community for 6 months for free

  Together, we’ll build a resilient, sustainable, and profitable private practice — one that consistently brings in income, runs smoothly behind the scenes, and gives you the confidence to focus on what you do best: delivering impactful, transformative therapy to the clients who need you most, one that runs smoothly so that you can focus on what you love to do the most: delivering effective and transformative therapy to your clients who need it the most.

Includes lifetime access to all training materials, 5 weeks of lessons, regular Q&A calls in Therapists Corner.

Why Join?

This course is more than just an introduction to private practice; it’s a step toward realising your vision into reality. You know that more clarity brings more confidence.

🔹 Clear, Actionable Steps

From legal requirements to financial planning, this course breaks everything down into simple, step-by-step guidance. What once felt overwhelming becomes manageable – and what was confusing becomes crystal clear.
You’ll walk away with the confidence and know-how to build a thriving, profitable therapy business.

🔹 A Values-Led Approach

This isn’t just about income – it’s about alignment.
Sarah’s approach helps you build a business that reflects your personal and professional values, so you can create a private practice that feels authentic, fulfilling, and sustainable. One that works for you.

🔹 Flexible Learning That Fits Around You

Life is busy – and unpredictable. That’s why every session is recorded, so you can learn at your own pace and catch up when it suits you.

You’ll also get lifetime access to all the course materials. Revisit, refresh, and retake the course whenever you need – as often as you like, for as long as the program is running.

🔹 Turn Your Passion into a Profitable Practice

This course is more than information – it’s a transformation.
You’ll go from uncertainty to clarity, from hesitation to action, and from “getting started” to earning consistent £5K months with self-funding clients.